IntegriChain’s Distribution Experts To Present At Informa’s Upcoming Trade & Channel Strategies

IntegriChain is a chief contributor to revenue optimisation technology and insights into the pharmaceutical industry. Today, the firm announced its participation in the upcoming Trade & Channel Strategies Conference hosted by Informa, which will be held from December 10-12 in Philadelphia. Experts from IntegriChain will deliver critical presentations, sharing their deep knowledge of distribution strategies tailored for pharmaceutical manufacturers across various business stages and complexities.

Key Presentations by IntegriChain during the conference are as follows:

Date: Tuesday, December 10, 8:15 – 9:15 AM ET

Presenter: Bill Roth, Senior Vice President & Managing Partner, Blue Fin Group

Bill Roth will drive into significant access and channel developments from 2024 and offer future strategies for 2025. His keynote will cover essential changes in the reimbursement landscape, highlighting fundamental changes, challenges and opportunities. Furthermore, the impact of cost dynamics on channel strategies. He will also provide insights into emerging trends and challenges, focusing on profitability and best practices. 2. Leveraging Artificial Intelligence to Drive Channel Insights

Date: Wednesday, December 11, 11:30 AM – 12:15 PM ET
Presenter: Mike Zubey, Senior Vice President, Pre-Commercial Customers and Launch Readiness

Mike Zubey will highlight how artificial intelligence transforms data management and analysis in the pharmaceutical industry. He will also address common barriers to therapy adoption and demonstrate how AI and machine learning can reveal hidden patterns in data. These insights can enhance decision-making, optimise patient care, and improve adherence to treatment protocols.

This event demonstrates IntegriChain's commitment to driving innovation in pharma distribution and channel strategies, equipping industry professionals with tools and insights for success in a rapidly evolving landscape.